Helpful Resources for Budding Soul-preneurs
Below are some of my favorite tools I use to grow and run my business. A heads-up: I include affiliate links when applicable (because yes, it’s a great side hustle). But just know—I never recommend anything I don’t already use and genuinely love. If it’s on this list, it’s because it’s made my life easier, and I think it could help you too.
Arlan’s All Access Skool Community
Ever dreamt of getting paid to be you? Arlan’s All Access Skool membership shows you exactly how Arlan Hamilton did just that—and how you can too. It’s been a game-changer for me, giving me both the tools and the courage to show up more boldly and consistently. Inside, you’ll find tons of value-packed tutorials on launching a YouTube channel, building an online community, and growing your brand. There are also bonus trainings on sales, scaling, and visibility. And the best part? The community itself. It’s full of creative, mission-driven entrepreneurs who actually get it. If you’ve been feeling isolated on your business journey, this might be exactly what you’ve been missing.. Sign up here and I’ll receive 50% commission.
Exiting the Matrix Substack, FREE
A bi-monthly newsletter for curious souls eager to build a life they don’t have to escape from. I'll share tips on how to practically and emotionally break free from the status quo so that you have more time to do the things you love.
Deblank for Branding Colors + Font Recs, FREE
This AI tool will generate unique color schemes, font recommendations, and image collages and then make them come to life on inspiring mockups. Just type in a short description of what your brand or company offers and voila!
Squarespace for Website Building, $16/month
Squarespace may not be the cheapest website option out there but it is one of the best. Not only is the interface easy to use but the available templates are plug-and-play meaning with very little tech skills, you can have an elegant and professional-looking site for a fraction of the cost it would take you to have one built by a professional. And if you need help, they have great customer service, and free tutorials online, or you can hire a tutor (like me :)!) Use my code 20NICONE when signing up for an annual plan, and you’ll save 20%.
Substack for Newsletters, FREE
I used to recommend Flodesk but their rates have gotten out of control. Substack, on the other hand, is free to use. They get paid when YOU get paid meaning they won’t take a fee until you start earning money through paid subscribers. But the cool thing is that you don’t ever have to offer paid subscriptions, you can simply make all your newsletters free to everyone - and never pay a dime. Substack doesn’t allow you to automate funnels (yet) but for free it’s a really great tool. Read more about why I made the switch from Flodesk here.
Canva for graphic design, FREE
Canva is a great tool if you have no desire to learn Photoshop. Not only are there templates for literally everything you could imagine when it comes to graphic design but it’s free to use. However, if you want access to premium photos or templates, you’ll have to sign up for the premium membership. They do offer a free monthly trial and I’ve actually done that a few times (with time in between), so you may be able to avoid the premium membership for a while. When you join with my code and create a design we'll both get to choose a premium photo, icon, or illustration.
Unsplash for High Quality Photos, FREE
If you need high-quality photos for your website, marketing materials, graphic designs, social media, or advertisements, you can use Unsplash. They suggest that you credit the photographer if you use the photo, but it isn’t required. In other words, all the photos are in the public domain so you don’t have to worry about being sued for copyright infringement. I mostly use the site when I write a blog and need an eye-catching photo to accompany the post.
Social Media Inspiration, FREE
Download my FREE social media bingo game here for a month’s worth of posting inspiration. My suggestion to my clients who are just getting started is to pick 1 (at most 2) platforms that you already use to start promoting your business. I use LinkedIn for my main promotion and Instagram occasionally (although I mostly use IG for personal reasons). And then just show up consistently. It’s not SO important to have a strategy at the beginning. What is important is to show up regularly (at least once per day) and be authentically you. You can also ask ChatGPT for inspo :)
Accountable for Accounting and Invoicing, FREE, 20 EUR/month
If you are based in Germany/Europe, I definitely recommend you sign up with Accountable for invoicing and accounting. They make the whole Finanzamt dealings easy as pie. They even generate VAT reports that you can send directly through the app. You can also declare your taxes through the app and never have to mess with a Steuerberater or Elster. If you create an account with this link, you’ll benefit from 1 month of Accountable PRO and I’ll receive cashback. If you are US-based, I recommend FreshBooks.
Kit for Lead Capture and Email List Building, FREE version
Kit.com is more than just a lead capture tool—it’s the all-in-one platform for creators who mean business. With Kit, you can build unlimited landing pages, send beautiful emails, sell digital products, run paid newsletters, and even earn through recommendations and ads—all from one dashboard. If you’re a purpose-driven creator looking to simplify your systems and monetize your magic, Kit’s got your back. I’ll earn 50% for the first 12 months of every referred customer I send to Kit.